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  • Writer's pictureAlina Fridman

10 Celebrity-Owned Beauty Brands That Are Actually Worth Your Money

In the spirit of transparency, it's important to note that some of the links on this page are affiliate links. This means that when you make a purchase through these links, we may earn a small commission at no extra cost to you. Rest assured, these affiliate partnerships do not sway our recommendations. We remain dedicated to providing honest and insightful content that empowers you on your journey.


In the captivating world of beauty, where innovation dances with indulgence, a constellation of celebrity-owned beauty brands has graced our presence over the past decade. It's as if the stars themselves have bestowed their radiance upon these ventures, inviting us to embark on an odyssey of elegance and exploration.


Amidst the ever-evolving cosmos of beauty trends, where shifts and waves are as constant as the celestial currents, there lies a desire to unveil the luminous gems that shine brightest. Picture me as your celestial companion, ready to guide you through this constellation of choices. With each revelation, we'll unlock the essence of what elevates these ten celebrity-owned beauty brands from the ordinary to the extraordinary.


So, with an air of curiosity and a quest for authenticity, let's immerse ourselves in this realm where beauty effortlessly intertwines with brilliance. As we navigate through this curated collection, you'll find insights that empower your choices and refine your discerning taste.



1. The Honest Company by Jessica Alba

This brand was created by actress Jessica Alba after she struggled to find safe and effective products for her own family. The Honest Company offers a range of skincare, haircare, baby, and home products free from harmful chemicals.


Why It Holds Our Attention

Not only are their products environmentally-friendly and sustainable, but they're also incredibly effective. The Honest Company's skincare line is packed with antioxidants and vitamins to nourish and protect your skin.


Star Product: Tinted Lip Balm

Indulge your lips in a harmonious blend of luxury and care with the Tinted Lip Balm. Enriched with the potent goodness of antioxidant-rich Acai Extracts and the nurturing touch of Avocado Oil, this lip balm is a testament to The Honest Company's commitment to excellence. Glide on a whisper of color that enhances your natural beauty while embracing the comfort of knowing you're using a product that's EWG Certified, vegan, and cruelty-free. Elevate your lip care routine with this balm that's more than just makeup – it's a statement of conscious beauty.

 Honest Beauty Tinted Lip Balm


2. Flower Beauty by Drew Barrymore

Flower Beauty is a line of affordable, high-quality makeup and skincare products created by actress Drew Barrymore. Flower Beauty's passion is creating cosmetics and tools that make life easier and more fun and look and feel amazing.


Why It Holds Our Attention

This brand is easily accessible and budget-friendly without sacrificing quality or performance. Their wide range of products includes everything from eyeshadow palettes to lipsticks to skincare, so you can find everything you need in one place.

Elevate your skincare ritual with the captivating Supernova Celestial Skin Elixir. Enriched with the essence of the cosmos, this elixir delivers a luminous glow that mirrors the celestial wonders above. Infused with a blend of nourishing ingredients, it bestows hydration and radiance upon your skin, unveiling a complexion that glistens like the stars. Embrace the ethereal sensation as the elixir gracefully absorbs, leaving your skin soft, supple, and ready to shine in its cosmic splendor.

Flower Beauty Supernova Celestial Skin Elixir


3. Fenty Beauty by Rhiana

Created by music superstar Rihanna, Fenty Beauty is a luxurious makeup line created with the goal of providing products for everyone, no matter their skin tone or type.


Why It Holds Our Attention

Fenty Beauty is all about inclusivity and celebrating diversity. Their foundation range includes 40 different shades to match any skin tone, and their products are created with everyone in mind. Their products are also high-quality and long-wearing, so you'll look great all day long.


Elevate your beauty game with the Pro Filt’r Soft Matte Longwear Liquid Foundation. Rihanna's vision of inclusivity shines through in this foundation, available in 40 shades that cater to diverse skin tones. The Soft Matte formula offers an airbrushed finish and enduring coverage, empowering you to face the day with confidence. With Fenty Beauty, it's not just makeup; it's a statement that beauty is boundless and unique to each of us.


Fenty Beauty Pro Filt’r Soft Matte Longwear Liquid Foundation.


4. Rare Beauty by Selena Gomez

Rare Beauty is a newer makeup and skincare brand created by Selena Gomez with the goal of helping people feel more confident in their own skin. Rare Beauty's products are designed to be gentle, effective, and inclusive.


Why It Holds Our Attention

We love that this brand is all about celebrating natural beauty. Their products are light and comfortable to wear and offer a wide range of shades to match any skin tone. Plus, for every product sold, Rare Beauty will donate one dollar to support mental health initiatives.


Illuminate your aura with the Positive Light Liquid Luminizer Highlight Transcend. This luminizer captures the essence of ethereal radiance, effortlessly illuminating your complexion with a touch of sheer luminosity. With each application, you're not just adding a glow; you're embracing the radiant uniqueness that defines you. In this constellation of beauty, Rare Beauty invites us to celebrate our individuality and infuse every day with a touch of luminous confidence.


Rare Beauty by Selena Gomez Positive Light Liquid Luminizer Highlight Transcend


5. JLo by Jennifer Lopez

Jennifer Lopez, an icon renowned for her multifaceted talents, stands as the enigmatic force behind JLo Beauty. Beyond the stage and screen, she has unveiled her vision for skincare, a testament to her eternal allure and commitment to timeless radiance.


Why It Holds Our Attention

JLo Beauty encapsulates Jennifer's dedication to empowering beauty. Rooted in her belief that age is just a number, each product echoes her journey of self-discovery and transformation. The formulas, a fusion of science and soul, embrace your skin with an aura of luxury, inviting you to embark on your own odyssey of luminous skin.


Amongst the treasures within JLo Beauty, the That Star Filter Complexion Booster emanates a glow reminiscent of the sun's embrace at dawn. This illuminating potion transcends mere makeup, invoking a symphony of radiance that harmonizes with your inherent beauty. As you apply this ethereal elixir, you're not just touching your skin; you're embarking on a voyage of self-celebration, guided by the effervescent spirit of JLo herself.


JLO That Star Filter Complexion Booster



6. Pattern Beauty by Tracee Ellis Ross

Inspired by her own experience as a natural-haired woman, Tracee Ellis Ross created Pattern Beauty to provide products and resources for women with textured hair. Pattern Beauty celebrates and empowers women with curly, kinky, and coily hair.

Why It Holds Our Attention

This brand is inclusive and celebrates all women with textured hair. Their products are designed to hydrate and nourish your hair, and they offer a wide range of shades to match any skin tone. Plus, they have an amazing blog with tons of tips and advice on how to style and care for your natural hair. Star Product: Styling Cream for Curly & Coily Hair

Within the world of Pattern Beauty, the Styling Cream for Curly & Coily Hair stands as a crown jewel. This elixir of transformation isn't merely a styling aid; it's a declaration of empowerment. As you apply this potion, envision yourself becoming an artist, crafting a masterpiece that honors the canvas of your hair. Pattern Beauty doesn't just adorn you; it elevates you to a space where every curl tells a tale of strength and beauty.


Pattern Beauty Styling Cream for Curly & Coily Hair

7. Supergoop by Maria Sharapova

In the grand world of beauty and sport, few names shine as brightly as Maria Sharapova. Beyond her prowess on the tennis court, Maria's venture into the realm of skincare and sun protection with Supergoop demonstrates a remarkable evolution. Akin to a sun-kissed oracle, she's channeling her dedication to performance into a line that champions sun care as a cornerstone of radiant well-being.

Why it Holds Our Attention Maria's journey from tennis courts to skincare labs echoes a profound sentiment: sun protection is a form of self-care. Through Supergoop, she translates her intimate connection with the sun's vitality into a comprehensive range of products. The brand resonates with anyone seeking the balance between an active lifestyle and skin preservation. Maria's dedication to quality and innovation, coupled with her advocacy for sun-safe living, positions

Supergoop as a true embodiment of the pursuit of wellness.

Star Product: Unseen Sunscreen SPF 40 Amidst the array of sun-defying creations by Maria Sharapova's Supergoop, the spotlight naturally falls upon the Unseen Sunscreen SPF 40. This transparent, weightless formula is a testament to Maria's commitment to marrying high performance with sheer elegance. Like an invisible shield, it guards your skin against the sun's rays while creating a velvety canvas for your daily makeup routine. With every application, envision Maria's dedication to mastering both the sport of tennis and the art of sun care, blended seamlessly into this exceptional sunscreen.



8. Goop Beauty by Gwyneth Paltrow

Gwyneth Paltrow is a well-known actress, but she's also the founder of Goop, a lifestyle brand that focuses on wellness and self-care. Goop Beauty is a natural extension of the Goop brand, and it offers products that are intended to nourish and revitalize your skin.


Why It Holds Our Attention

We love that this brand is all about nourishing your skin with clean, natural ingredients. Their products are free of harmful chemicals and toxins, and they're also vegan and cruelty-free. We also appreciate that Goop Beauty is transparent about their ingredients and manufacturing process.


Star Product: Goop Beauty Dry Brush Indulge in the transformative power of the Goop Beauty Dry Brush, a favorite of Gwyneth Paltrow herself, who has raved about it on social media, even using it in the sauna. Crafted with mindful intention, this biodegradable masterpiece combines a FSC-certified wooden handle with natural sisal fibers from the Mexican agave plant. Let the firm, small strokes of this exfoliating gem awaken your senses, leaving your skin silky-smooth and aglow. Elevate your self-care routine with the Goop Beauty Dry Brush—a testament to luxury, well-being, and the art of mindful indulgence.


Goop Beauty Dry Brush


9. Meaningful Beauty by Cindy Crawford

Cindy Crawford is a world-famous supermodel and the face of Meaningful Beauty, a skincare brand that's all about anti-aging. The products are designed to reduce the appearance of wrinkles and fine lines, and they're formulated with an exclusive blend of antioxidants, vitamins, and minerals.


Why It Holds Our Attention

We love a good anti-aging brand. The products are formulated with an exclusive blend of antioxidants, vitamins, and minerals to help reduce the appearance of wrinkles and fine lines.


Experience skincare evolution through the Meaningful Beauty Youth Activating Melon Serum. A botanical masterpiece designed to plump, firm, and rejuvenate, this serum harnesses melon leaf stem cells' anti-aging prowess. With every application, your skin engages in a symphony of renewal, revealing a more vibrant and harmonious complexion. Embrace this serum's transformative melody, and let your skin radiate a timeless beauty that defies age.


Meaningful Beauty Youth Activating Melon Serum


10. Know Beauty by Vanessa Hudgens

In the captivating world of celebrity-driven beauty brands, there's a new luminary gracing the scene: Vanessa Hudgens. Renowned for her enchanting presence on screen and stage, Vanessa has seamlessly transitioned into the realm of beauty with Know Beauty. This venture is more than a brand; it's an invitation to embrace self-care as an art form. Drawing from her own journey and allure, Vanessa curates a collection that reflects her passion for radiant transformation, infusing every product with the magic she effortlessly embodies.


Why it Holds Our Attention

Vanessa's foray into the beauty landscape isn't just about vanity; it's about empowerment. With a mission to inspire authenticity and confidence, Know Beauty stands as a beacon of individuality. The brand's commitment to diversity and inclusivity resonates with a generation seeking genuine connections. Vanessa's own skincare journey becomes a narrative shared with her audience, amplifying the message that beauty is about embracing your unique essence. In an era saturated with influencers, Know Beauty shines by being both relatable and aspirational, inviting you to partake in a beauty ritual that's an ode to self-love.


Star Product: Glacial Bay Clay Mask

Amidst Vanessa Hudgens' selection of transformative products, the spotlight gracefully falls on the Know Beauty Glacial Bay Clay Mask. This exquisite creation transcends skincare, elevating it to an art of purification and rejuvenation. Enriched with Canadian Colloidal Clay, this mask harnesses the potency of nature itself. With every application, envision the serenity of a glacial bay infusing your skin, gently drawing out impurities and gracing it with a radiant softness. As you indulge in this ritual, you're not just pampering your skin; you're embracing the essence of Vanessa's enchanting beauty philosophy.

Glacial Bay Clay Mask

These ten celebrity-owned brands shine as guiding stars, inviting you to embark on a journey of self-discovery and empowerment. Whether you're in pursuit of sustainable luxury, inclusivity that knows no bounds, or products that echo your unique essence, these beauty brands stand as beacons of transformation. As you explore their offerings, remember that each purchase isn't just an investment in your appearance; it's a declaration of your values and a testament to the beauty that resides within. In a realm where innovation dances with indulgence, let these brands be your partners in an odyssey that celebrates individuality, embraces diversity, and unveils the extraordinary that lies within each of us.

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